Welcome to SHAY: Fine jewelry that embraces both the complementary – and opposing – sides of a woman's personality. Co-created by Ladan and Tania Shayan, Los Angeles natives and mother/daughter duo, the collection is sophisticated and investment-worthy without sacrificing any glamour.
Born in 2002 from a shared love of runway fashion, international travel and Southern California laid-back elegance, SHAY jewelry is handmade using exceptional diamonds and precious gemstones set in 18-karat gold and platinum. Pieces are meant to be stacked, layered and mixed-and-matched to create a jewelry wardrobe that seamlessly transitions from coffee to meetings to a night on the town.
The unmistakable hallmarks of SHAY include an edgy take on geometry, delicate designs with big impact, and a unique perspective on Victorian and Art Deco inspiration. Look for supersized squares and hexagons, bold baguette diamonds, and diamond-encrusted chain links if modern silhouettes are your style; or veer towards drops and dangles, crescent moon pendants or updated star motifs to explore your ultra-feminine side. One-of-a-kind reworked vintage and antique pieces are also available through the Heritage collection, all personally sourced and reimagined by the Shayans.
Unlike other brands with a design team or single point of view, SHAY is equal parts Ladan and Tania – two innately stylish women from different generations. While their aesthetic is remarkably similar, they enjoy working in tandem to ensure that every piece is perfectly wearable for women of all ages.
SHAY is available across the United States through a selection of the country's most exclusive retail destinations and at shayfinejewelry.com.